Wave Owned Events
Lifestyle expos we own and run.
Our own consumer expos put your brand in the room with engaged attendees. Wellness, beauty, and fitness audiences who show up to discover brands like yours. A live channel we control end to end. Since 2001, with offices in Melville, NY and Boca Raton, FL.
The Amplification
The room is ours. So is the megaphone.
An expo fills a room for a day. These two titles carry it either side of that, because we publish them ourselves, end to end, from the editorial calendar to the ad server. The promotion around your presence runs in publications our attendees already read rather than in inventory rented somewhere else.

Long Island Wave
Our regional lifestyle and news title, covering the businesses, restaurants, openings, and people shaping Long Island, from Montauk to Manhasset.
- 20,000+ monthly viewers
- Apple News
- Email newsletter

Creations Magazine
A holistic living title in its fourth decade, reaching wellness-minded readers in print through nearly 900 locations and online between issues.
- 80,000+ monthly readers
- 60,000+ print circulation
- 40 years
On stands nowAugust / September 2026, the 40th anniversary volume.Built In-House
An intelligent ad network runs both titles.
We did not bolt an ad exchange onto our publications. We built the ad server. Advertisers, creative, placements, and reporting all live in our own system on Cloudflare's edge, which means no Google ad tag, no auction taking a cut, and no third party sitting between a brand and the readers we spent years earning.
Every slot filled on the fly
Placements are not hardcoded. As a page is served, the network reads the slot, pulls the advertisers eligible for it, and rotates between them, so a position is shared fairly instead of belonging to whoever booked first.
The right shape, every time
Each placement declares the format it accepts, and the network matches creative to it. A wide banner is never squeezed into a square, and an Enhanced buy runs its banner and its box as two pieces of real inventory.
Numbers that actually happened
Impressions and clicks are recorded by our own server as they occur, not by a tracking pixel an ad blocker can drop. Reporting reflects what ran, broken out by placement.
First-party by design
There is no third-party ad tag anywhere on the site. Pages stay fast, the sites ship a strict content security policy, and reader data never leaves the publication.
Two packages. Standard places your creative in the square units across the site. Enhanced adds a wide banner and runs both, so your brand competes for every slot on the page. Each title keeps its own advertisers, its own creative, and its own numbers. Nothing is pooled, and nothing is resold through a network we do not control.
Our Rooms, Your Brand
Show up where buyers gather.
We produce our own lifestyle expos, so you get a live audience that is already primed for wellness, beauty, and fitness brands.
Events we own.
Wellness, beauty, and fitness expos that draw engaged consumer crowds.
- Wellness and Beauty Expo
- Mind Body and Spirit Expo
- Health and Fitness Expo
Buyers in the room.
Attendees who come to discover, sample, and buy from brands like yours.
- Engaged attendees
- Ready to discover
- Real conversations
Presence, Activation, Amplification
Three phases, one team.
From the first idea to the last detail, one team owns the work. No briefs handed off, no finger pointing.
Presence
Be in the room.
- Booth and space
- Branded activations
- Demos and sampling
- Face-to-face reach
- Featured placement
- Stage and speaking
Activation
Make it count.
- Experiential setups
- Content capture
- Lead capture
- Offers and promotions
- Direct engagement
- Repeat touchpoints
Amplification
Extend the moment.
- Social coverage
- Email follow-up
- Editorial features
- Recap content
- Cross-title promotion
- Reporting
How It Connects
One live channel, owned end to end.
Your goal sets the direction. We carry it through presence, activation, amplification, and measurement, all the way to every attendee.
The same strategy and the same standard, from first step to every attendee.
Why Wave
Strategy first, made in-house, built to perform.
We start with the goal and build toward it, with one team accountable from the plan to the result.
Strategy First
Every initiative has a goal and a number, not just output.
In-House, End to End
One team owns the work, no handoffs or outsourcing.
Built to Convert
Real rooms, real conversations.
Measured and Iterated
We track what works and improve what does not.
What We Deliver
Ways to take part.
Exhibit
Your own booth.
Activations
Experiential moments.
Sponsorship
Category visibility.
Sampling and Demos
Hands-on with buyers.
Lead Capture
Collect and follow up.
Content and Amplification
Travel beyond the room.
Where It Fits
Brands that thrive on our floor.
How We Work
Strategy first, then build.
Every piece is built with intention, tied to a goal and a number. No filler, no autopilot.
Plan
We fit your brand to the right expo.
Activate
We produce your presence on the floor.
Amplify
We extend it with media and follow-up.
Common Questions
Questions clients ask.
What expos do you own?+
Can you build a custom activation?+
Do you capture leads and content?+
Can you amplify it across your media?+
Do you work outside Long Island?+
Let's Talk
Let's get your brand in the room.
Book a call with a senior member of the team. We will share a relevant point of view for your business, no pressure and no jargon.
